Swissbau 18-21 January 2022
EditorialRoom 10th December 2021
Swissbau, one of Europe’s leading trade fairs for the construction and real estate industry, brings together Switzerland’s combined decision-making competence – all concentrated at a single point. Every two years, Swissbau provides a source of inspiration, a discussion platform and an innovation radar for the entire Swiss planning, construction and real-estate industry.
Swissbau comprises the three elements of a multi-industry trade fair (exhibitors with their products, services and content/stories), Swissbau Focus (event and networking platform) and the Swissbau Innovation Lab (digital transformation platform). These formats are subject to constant further development over the full lifecycle of a building in cooperation with leading partners and exhibitors.
Swissbau 2020 at a glance:
Exhibition space: 110,000 m2
Visitors: 92,269 / 84% professional visitors, 16% private visitors
Professional visitors: 47% Architects, interior designers, engineers, specialist planners, building site managers, BIM managers, general contractors, 24% Tradespeople (construction/finishing trades), 12%
Dealers, manufacturers, 7% Education, 5% Facility managers, real-estate service providers 2 % Owners/investors, 3 % Other professional visitors.
Aims of professional visitors when visiting the fair: 6 41 % Personal further education 32 % Information on products/ services 31 % Information on new/further developments 28 % Market overview 25 % Contact with new suppliers 23 % Contact with existing suppliers 22 % Viewing/testing products and services live.
Decision-making competence of professional visitors: Decider/co-decider 53 %
Exhibitors: 902 from 17 countries
Exhibitors value Swissbau for the following reasons: 95 % Looking after regular customers 85 % Visitor quality 79 % Visitor numbers at their stand 72 % Contacts with potential new customers.
Swissbau Focus – event and networking platform: 38 Industry associations, universities, institutions 80 Events 334 Speakers 7 200 Participants
Swissbau Innovation Lab – platform for digital transformation: 77 Manufacturers, planners, institutions in the Innovation Village 3 000 Visitors to the iRoom 53 Innovation pitches in the Speakers Corner
Journalists: 271 accredited journalists
The visitor survey conducted in August 2021 made it quite clear that, of the more than 4300 respondents, almost 90% are looking forward to the forthcoming Swissbau from 18 to 22 January 2022 at Messe Basel. The need to meet up and engage in face-to-face discussions is greater than ever before.
“In 2022, Swissbau will once again be featuring great presentations by a range of top brands, despite having fewer exhibitors. It’s wonderful that we can hold the trade fair despite all the obstacles” Swissbau Director, Rudolf Pfander stated.
The entire programme for Swissbau 2022 with all its different facets can be experienced live at Messe Basel from 18 to 21 January 2022. And the trade fair will be keeping its doors open until 20:00 on the Thursday for the first time.
Swissbau 2022
Duration: 18-21 January 2022
Venue: Messe Basel, Messeplatz, CH-4021 Basel, Switzerland
Website: Swissbau.ch
Organiser: MCH Swiss Exhibition (Basel) Ltd., Swissbau, CH-4005 Basel, Switzerland